Sara Health – First Time UX

Leveraging the following discovery formats I lead the team through the problem space. The team consisted of myself, the CTO, and CEO

Semi-structured interviews
As I was a newcomer on this project, I spent much of the first day learning how the team had been thinking about the space and asking questions.

Heuristic Analysis
There were some glaring usability issues to deal with. A heuristic Eval was a good way to frame the problems in a systematic and actionable way

User Journey Workshop
Plotting the end to end first time user experience was a very helpful exercise to expose many key interactions and opportunities between our personas. We started by capturing the existing workflow. Then we created a workflow that represented the ideal UX we wanted to move towards.

PROTOTYPE
During 1.5 days of prototyping, I came up with the following designs / workflows to address the opportunity. I broke the work up into three sections.

Signup / Login Workflow

As stated above, the most important change in the signup experience was associated with when in the user journey it happens. In addition to adding many targeted moments in the user journey, I also applied the new design system (while I created) to the screens. Emphasis on common patterns and usability.

Product Walkthrough

As with most consumer products, in order to be effective the value needs to be immediately apparent in addition to having and intuitive experience. Once simple way to bring awareness to the value of SaRA was to leverage a common pattern, the first time user product walk through. The four points I chose to focus on are below. They are reductive key steps in the overall consumer experience.

1. Meet with your doctor
2. Log into Sara
3. Do your exercises / movements
4. Share progress

Daily Routine 

This workflow was the most demanding from an Information Architecture and Interaction design perspective. The goal was to tease apart the key moments and hide clutter. 

Clear action

The goals was to make it dead simple for the patient to record a completed movement

Movement recall progressively disclosed

Assuming the patient is completing the same movements day after day, education is the most helpful on day one. After that the main need from the users perspective is to record movement. This design aims to facilitate easy tracking of movement with the structure of a routine. 

Positively reinforce the habit

Adding a simple “routine complete” acknowledgment message was a simple way to positively reinforce the habit within SaRA

Three ways we examined the solution:

• First, I started by getting support from our immediate team
• Second, the SaRA leadership set up a meeting with a provider they were already working with.
• Third, we created a survey targeting active physical therapy patients, the actual users of the app. The provider partner we met with brokered relationships with their clients so we would have direct access.

Structure of the survey

Participants
This survey was initially sent to a small group of 20 physical patients currently going through an outpatient care program. Although the sample size was not statistically significant, we got good qualitative information. 

Questions

1. Screener questions
   The first part of the survey was dedicated to background info collection. 
2. Intent:
   If a clinic admin sent instructions to sign up for an app to track outpatient care would you sign up?
3. Comprehension:
   After reviewing the prototypes do you understand the value of SaRA Health? 
4. Intent:
   With a baseline understanding of the service, how likely are you to use SaRA Health to track your daily routines?
5. Perception:
   How easy or hard is it to track your moments with SaRA? (using the prototypes)

Perception:
How easy or hard is it to track review movement instructions with  SaRA? (using the prototypes)